If I deliberately record something and watch it later, I’m sure that gets tracked, but how can it tell if I’m actively watching live TV or the box is simply tuned to a channel I’m not watching?įor instance, I will often turn on my TV and the live channel it just happens to be on is showing something I abhor (like basketball). I’ve always been curious if and how the system reports “live” TV. Privacy could be big selling point for Apple TV…they won’t be a second party, like Amazon or Roku, that sells your info to a third party.īut if you’ve got a cable or satellite provider, the box reports on everything that’s being, or has been, watched Apple just cut a deal with Charter/Spectrum that will allow TV to replace cable boxes, and they are negotiating deals with other distributors. TV here:Īnyone who thinks they aren’t being tracked because they cut their cords with Sling is wrong too Dish TV bought it years ago.Īpple has been like manna from heaven to the entertainment and distribution industries, first with Macs, then most especially in mobile with iPod and iTunes, iPhones and iPads. There’s a good overview about addressable, programmatic, OTT, etc. They are the distributors of content, and they know what they are distributing, and where and when. Knows what you stream, and what you’vewhat you’ve DVRed. But if you’ve got a cable or satellite provider, the box reports on everything that’s being, or has been, watched. Your Apple TV isn’t tracking you for advertising services. #1649: More LastPass breach details and 1Password switch, macOS screen saver problem, tvOS 16.3.3 fixes Siri Remote bug.#1650: Cloud storage changes for Box, Dropbox, Google Drive, and OneDrive quirky printing problem.#1651: Dealing with leading zeroes in spreadsheet data, removing ad tracking from ckbk.#1652: OS updates, DPReview shuttered, LucidLink cloud storage.#1653: Apple Music Classical review, Authory service for writers, WWDC 2023 dates announced.
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